Former Hotties Club™
The Home of the Former Hottie™
The Lifestyle Brand Redefining Midlife Through Humor, Community & Connection
Media • Speaking • Brand Partnerships • Licensing
ABOUT FORMER HOTTIES CLUB™
Former Hotties Club™ has transformed a simple phrase into a movement—and a shared identity—for thousands of women navigating midlife.
Former Hotties Club™ is a rapidly growing lifestyle brand and community for Gen X and Millennial women navigating perimenopause, menopause, and midlife with humor, honesty, and zero judgment.
Founded by Kaurie DiBerardino, Former Hotties Club™ has become one of social media's fastest-growing communities where women proudly identify as Former Hotties.
What began as one funny post about needing a club for women who too felt their hotties days had slipped into the past, quickly became something much bigger.
Thousands of women started seeing themselves in the stories, the jokes, and the everyday realities of midlife. They weren't just laughing—they were finally feeling seen and understood.
Today, women across the country proudly refer to themselves as Former Hotties, transforming what could have been a difficult stage of life into one built on connection, confidence, and laughter.
Former Hotties Club™ exists to remind women that while life may look different than it did in their twenties, they're not losing themselves—they're simply entering a new chapter surrounded by women who truly get it.
More Than a Community. A New Identity for Midlife Women.
WHAT MAKES FORMER HOTTIES CLUB™ DIFFERENT
Most brands talk to women.
Former Hotties Club™ was built with women.
Every joke, every product, every conversation, and every tradition is rooted in the real experiences shared by the community itself.
Former Hotties Club™ isn't about pretending aging isn't happening—or trying to convince women they should look or feel 25 again. It's about helping women laugh through one of life's biggest transitions while creating a place where they finally feel understood.
More than a brand, Former Hotties Club™ has become a shared identity embraced by thousands of women who proudly call themselves Former Hotties.
That identity is what transformed followers into a community. Former Hotties Club™ isn't trying to help women become who they used to be. It's celebrating who they've become.
How the Former Hottie™ Shirt Was Born
Long before the Former Hottie™ shirt became a real product, it existed only as part of the Former Hottie character in my content.
The shirt wasn't for sale. It wasn't even intended to become a product.
But hundreds of women began saying,
OMG, I need that shirt.
Where can I buy it?
Please tell me you're selling these!
That's when I realized they weren't asking for another T-shirt.
They were asking for a way to proudly identify themselves as Former Hotties.
This signature t- shirt became the official uniform of a community that already existed- and today, women proudly wear it across the United States and internationally.
The Former Hottie Phenomenon
Former Hotties Club™ has become more than a social media page—it's become a place where women feel seen, understood, and finally realize they're not navigating midlife alone.
Thousands of women have embraced the Former Hottie™ identity. Here are just a few of their voices.
★★★★★
★★★★★
★★★★★
★★★★★
★★★★★
★★★★★
★★★★★
★★★★★
MEET THE FOUNDER
Kaurie DiBerardino is the founder of Former Hotties Club™, a rapidly growing lifestyle brand and community helping Gen X and Millennial women navigate midlife with humor, honesty, and the reminder that they are never alone.
A biologist, physical therapist, and lifelong student of health and nutrition, Kaurie spent more than 20 years helping people heal before an unexpected career-ending back injury forced her to reinvent her own life.
During menopause and the transition to empty nesting, Kaurie began sharing humorous videos on Instagram as a creative outlet. On Mother's Day weekend in 2025, one of her videos unexpectedly reached more than one million people, launching what would become The Accidental Midlife Influencer. A year later, inspired by her own lived experience navigating midlife, she introduced a simple idea:
I think it's time Former Hotties began a club.
The response was immediate. What started as one carousel quickly became the Former Hotties Club™. A rapidly growing lifestyle brand and community where thousands of women proudly identify themselves as Former Hotties—a lifestyle brand built on the belief that women don't have to navigate midlife alone.
Today, Kaurie lives in Florida with her husband, Paul, who was her ninth-grade prom date and their cat Louie. Together, they're enjoying life as empty nesters after raising their blended family.
